Description
During the PhD in Marketing from Ballsbridge University, students will gain an excellent understanding of both basic marketing principles and specialist areas such as brand management and international marketing as well as the knowledge of cutting-edge developments in the marketing industry including digital media.
Developing a deeper knowledge and understanding of marketing theory along with the ability to apply this to practical situations.
Marketing Management teaches critical, analytical, creative, and reflective approaches to marketing.
The expertise in marketing management, marketing theory, and behavioral marketing ideas are the main areas of attention in the PhD degree in marketing. In-depth instruction in marketing research methodology is provided to students. To promote interaction with faculty members, the majority of doctorate students are recruited to research assistantships early in their programs. Additionally, there are lots of options for students to conduct study over the summer and travel for that purpose. The Oklahoma marketing specialized doctoral students are deeply involved in activities that prepare them for their future as academics, as indicated by their research and teaching-related accolades.