Growth is something most of us desire and it is something you should pursue as a business professional or business owner.
But, how do we grow? You guessed it right! By learning new skills and unlearning the ones that are not useful or applicable to the advancement you seek.
With the world constantly changing, periodical or quarterly training of yourself or your staff will make a lot of difference in keeping you competitive in the market.
Why Do You Need to Take these Courses?
- Gives you credibility in your field. Being positioned as an expert is something that will surely stand you out and open you to bigger and better opportunities.
- Gives you an added advantage over others. You’ll be seen as an expert with the necessary tools and knowledge for high performance.
- The more you know, the better your results. There’s no doubt that with the right information and actions, you’ll hit your target faster.
There are several must-do courses for business professionals and owners. However, in this article, we’ll show you the top six courses that will help you advance and navigate the market better as a business professional in 2021.
- Sales and Marketing
- Corporate Communication
- Business Development and Management
- Leadership and Corporate Governance
- The Art of Public Speaking
- Data Analysis
Let’s dive in.
The Top 6 Courses for Business Professionals in 2021
1. Sales and Marketing
Sales are the driving force of economic recovery. What this means is that every business’s profitability is tied to its sales and marketing strategies. As long as there are sales, everyone is happy. This skill is a game spinner for those who possess it.
Becoming a Sales and Marketing Specialist attracts high salaries because this set of people are in high demand in many companies.
What will you learn in sales and marketing? Let’s highlight a few.
- How to interpret prospect needs by conducting a needs analysis
- Vital elements of the marketing mix and promotion mix
- How to develop a positioning strategy, pricing strategy, distribution channel, promotion, and advertising strategy
- Networking and communication skills for a better connection with your customers.
This training is highly recommended for top management personnel, sales and marketing departments, and individuals who desire to learn how to grow their revenue through sales.
Interested in learning Sales and Marketing, CLMI offers the training course for a day. Click here to enroll.
2. Corporate Communication
Every organization needs effective communication to build brand awareness and loyalty with its customers. Customers know about your products and services when well communicated to them.
Communication skills are very important to every individual at any level, whether as a professional or a business owner. Effective communication in an organization promotes employee engagement, solid reputation, informs the public in a better way, and creates networking opportunities.
To hone your communication skills enroll in our training here.
3. Business Development and Management
This is how Investopedia puts it that I like; “Business Development is about having the ideas, initiatives, and activities that help make a business better”. The job of a business development executive is to identify new market opportunities, grow the company’s revenue through an increased customer base, build strategic business relationships, and more.
To get trained as a business development expert, contact us here.
These days, many companies hire Business Development Managers to help grow their business profitability and expansion. This is a growing field with high demand.
4. Leadership and Corporate Governance
Whether you want to build your own business or work in a company, possessing leadership skills is vital. Leadership skills help you build a strong team, manage change efficiently, and more.
Leadership and corporate governance are required knowledge whether you’re a small-medium business or a large organization.
Good governance leads to the effective running of an organization. Having a strong and effective framework in your organization will help you scale the volatile market of this day.
Most businesses are searching for better ways to communicate with their stakeholders (shareholders, customers, employees, regulators, and the community) in order to foster trust and build a framework that aligns corporate interests.
Here are few things you’ll learn from this course:
- Strategic leadership
- The Four P’s of Corporate Governance
- Leadership skills for creating and sustaining a successful organization
- Information management
- Corporate governance models and best practices
If you’re looking to improve your leadership skills, click on this link to get trained by our expert facilitator.
5. The Art of Public Speaking
Have you ever watched any of those TEDTalks speakers and wished you can deliver such an awesome speech in front of people without fidgeting?
Many people get scared when they’re asked to speak in front of a group of people. It’s okay to be nervous, but you can master the skills to communicate effectively in front of people when you get trained in Public Speaking.
This course will teach you:
- Presentations Skills
- Writing and delivering persuasive speeches
- Best public speaking tips
- Effective Communication Skills
- Overcoming stage fright
- Body language usage
- And more
Becoming an excellent speaker gives you an advantage in the business world. It positions you as a leader.
6. Data Analysis
Data analysis is a process of inspecting, cleansing, transforming, and modeling data with the goal of discovering useful information, informing conclusions, and supporting decision-making.
Data (which is facts and figures) is important in business. Data analysis helps companies see where the problem is and help them make an informed decision on how to fix it.
This skill is in high demand and the pay for Data Analysts is huge. For those looking to switch to the field, take the opportunity to learn it now.
As a business owner, you can’t joke with data. The goal of analyzing data is to help you and your staff serve your customers better using facts, metrics, and data.
I could go on to list several business courses and skills that will improve your performance and give you a competitive advantage in this era. But, let’s take it one step at a time. All courses/skills mentioned here are important, choose the one that is your most pressing need.
For instance, I’ll love to learn more about Public Speaking. How about you? Is it Public Speaking? Corporate Communication? Leadership and Corporate Governcae? Data Analysis? Sales and Marketing? Business Development?
Just start from somewhere! And if you’re too busy, there are weekend classes. If you need help getting started with any of these courses, reach out to us right here.
CLMI support team is available to take you through how to get enrolled for these courses. Take action now and start learning.